temple beth abraham, oakland, CA

Branding | Homepage Design

Temple Beth Abraham in Oakland, CA wanted a new logo that more accurately captured the communal feel of the congregation. I pulled inspiration from the ironwork in their windows, and captured their welcoming message by overlapping colors and incorporating everything in a circle. I provided a homepage template and brand guidelines for their web developers to run with in executing the new site.

Johanna’s work was a perfect balance between warm and welcoming and fresh and contemporary. It’s a hard balance to strike, and she nailed it.
-Elissa Strauss, Temple Beth Abraham